As more brands are putting their resources into native advertising, which consists of long-form articles related to their product or industry, it’s becoming harder to differentiate it from content marketing. Nevertheless, there are distinct definitions between content marketing and native advertising, and you can explore them right here. Measuring and Analyzing the Success As a […]
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At this point, modern consumers have encountered so many banner ads and similar types of advertising that they’ve learned to automatically tune them out when surfing the web. As a result, today’s digital marketers have had to come up with smoother ways to get through to their target audiences, and sponsored content is an incredibly […]
In 2016, Scott Brinker, also known as ChiefMartec, collaborated with his Ion co-founder to showcase their marketing tech stack for the second-annual Stackie Awards. They decided it would be a fun exercise to frame Ion’s marketing tech in the context of its processes. Though Ion may not be eligible to compete for a Stackie, they […]
Choosing the right keywords for your content marketing campaign is about more than simply figuring out what search terms people use and working them into your posts. It’s also about knowing which keywords will drive the right traffic to your site and understanding how to use them wisely. That’s where keyword optimization comes in. But […]
Then, there are also legitimate websites run by those with true knowledge of the things you want to know about, such as digital marketing agencies (like us at Rock Content) with experience in their fields. To make sure the information you’re working with is factual and comes from a solid background (and to pass EAT […]
Marketers are the professionals who design and write the messages your customers see on your website page, emails, and blog posts. The job of the marketer is complex. They must understand the needs of the customers while knowing how the widgets and gizmos work. It’s a lot to do and, if your team is not […]
Your brand story needs to be crafted carefully and carefully. A brand story should reflect the brand’s values and mission, and should be something that customers can relate to emotionally. Taking the time to create a compelling brand story will help you build a strong brand that your customers love in the long run. Here […]
A brand is one of a company’s most important assets. The image that comes to mind when customers hear your brand name can determine the success or failure of your business. A strong brand story can help you stand out from the competition and connect emotionally with your customers. In this article, we’ll explain the […]
A webcam won’t help you when you’re trying to look professional. It may feel like an impossible task, but there are a few simple ways to significantly improve the video quality on your Zoom calls. Here are some tips to get the most out of your webcam video: Fix lightingLighting is the biggest problem most […]
Customer satisfaction is critical to the growth of any business . Only satisfied customers will continue to pay. In fact, research shows that 58% of American consumers say they switch companies simply because of poor customer service. Therefore, customer satisfaction should be your top priority. Customer Satisfaction Score (CSAT) measures how satisfied your customers are […]
Developers use ReactJS to create software that works well on both Android and iOS. Easily use reused code, saving you time writing new code. Many programming languages, including Objective C, Java, and Swift, have been made obsolete by ReactJS. Instead of investing time and money in hiring a large team of Android and iOS developers […]
Product user experience is at the core of every startup, regardless of size. In addition to improving user experience, startup owners also worry about development costs, product deployment, and a stable technology framework for future support. Additionally, various JavaScript frameworks have become popular over the past few years. Choosing the right framework for a startup’s […]
