How to use personalization to increase conversion in an eCommerce
E-commerce has seen exponential growth in recent years. More and more companies are joining this trend. However, competition is fierce […]
Digital Marketing
Beginner Guide
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Learn how to optimize your offers to increase conversion in an eCommerce
E-commerce is a significant part of the global market. There is no doubt about that at this point. More and
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Improve online security and increase trust and conversion in your e-commerce
E-commerce has become one of the most popular ways of buying and selling products and services. However, with the rise
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What is BNPL and how can it benefit your eCommerce?
In the era of eCommerce, payment methods have become even more important to the user experience . One of the
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These are the most common mistakes that invalidate A/B tests
A/B testing is a valuable tool for improving the effectiveness of your website. But it’s important to do it correctly
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Shopify vs. WooCommerce: Which is Better in 2023?
In the world of eCommerce, there are two big players in the market: WooCommerce and Shopify. Both platforms are industry
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What is Framework Thinking and how to apply it in your marketing strategy
Framework Thinking is an innovative tool for the analysis, planning and implementation of marketing strategies . It is a systematic
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These are the profiles you need to structure a CRO team
Conversion rate optimization is a discipline that requires various skills for data analysis, design and development of user experiences. A
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These are the online marketing resources and books that experts recommend
Today, online marketing is a key tool for any company looking to increase its presence and visibility on the internet.
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How to measure the success of conversion rate optimization
Conversion rate optimization ( CRO) is a basic aspect of digital marketing. Through rate optimization conversion rate, you can improve
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These are the latest trends in Analytics and Big Data
Big Data and analytics have revolutionized the way businesses make decisions and deliver their products and services. As the volume
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Myths about bounce rate, a metric that must be taken into account
Bounce rate is an important metric that measures the percentage of visitors who leave a website after visiting a page.